Sikuli Proposal Builder (V2)

 
  
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Client Details
Client Company
Contact Name & Title
Proposal Date
Target Market
Industry / Vertical
Geography / Region
Company Size / Profile
Target Contact
Job Title(s)
Seniority Level
Objective
Introduction
Email & LinkedIn intro (no calling)
    [CLIENT NAME] (the Client) would like to engage Sikuli to rapidly generate qualified meetings and opportunities within their chosen target market. This proposal outlines the key deliverables, commercial structure, and responsibilities of both parties.

Sikuli will use its Perfect Pitch methodology to create a concise, focused, multi-stage outreach campaign across email and LinkedIn. This includes identifying the precise target market, target contacts, and strongest value proposition for the campaign.

The focus of this engagement is speed and execution. The aim is to launch the campaign within approximately one week and begin generating results within 4-6 weeks. This gives the Client a fast and commercially efficient way to build pipeline, create market awareness, and activate new propositions without investing in large internal or outsourced lead generation programmes.

The commercial model is intentionally straightforward. For email and LinkedIn outreach, Sikuli operates on a pure pay-for-success basis. There is no mandatory monthly retainer, no charge for activity, and no cost for meetings that do not meet the agreed standard. The Client pays only for qualified meetings delivered within the agreed target market and contact profile.

For clients looking to further accelerate engagement, Sikuli can also provide an optional calling and Business Development Manager (BDM) service alongside the core model.

The real value is simple: We deliver success. You pay for results.
  
Email, LinkedIn & Calling intro (BDM ticked)
    [CLIENT NAME] (the Client) would like to engage Sikuli to rapidly generate qualified meetings and opportunities within their chosen target market. This proposal outlines the key deliverables, commercial structure, and responsibilities of both parties.

Sikuli will use its Perfect Pitch methodology to create a concise, focused, multi-stage outreach campaign across email, LinkedIn and calling. This includes identifying the precise target market, target contacts, and strongest value proposition for the campaign.

The objective is speed, execution, and measurable pipeline creation. The campaign is designed to launch within approximately one week and begin generating results within 4-6 weeks, giving the Client a commercially efficient way to create opportunities without building a large internal outbound function.

The engagement includes a dedicated Business Development Manager (BDM) responsible for outreach, engagement, qualification, and meeting coordination across all channels.

To support this model, a modest monthly fee applies to cover the direct delivery cost of the BDM resource. This fee is intentionally positioned well below standard market rates, while the overall commercial model remains heavily performance-driven, with Sikuli's success tied directly to generating qualified meetings and opportunities.

This creates a genuine shared-risk partnership focused on one objective - delivering pipeline and results.
  
Key Dates
Kick-Off / Workshop
Messaging Sent for Review
Campaign Go-Live
Project Duration
    
  
Sikuli Contact
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Currency
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Services & Rates
Project Set-Up Fee
Set-Up Fee
100% on go-live (default)
% on go-live
% after meetings
Meetings threshold
Email & Outreach
Tier One rate
Tier Two rate
BDM & Calling (optional)
Monthly BDM Fee
Guaranteed meetings / monthSet to 0 to hide from proposal
Minimum monthly charge (0 = fully at risk)If set, this is the floor even when meetings < minimum
Billing Structure
Monthly
End of month
Upfront
Full budget upfront
Total Upfront Budget
Budget Example & Monthly Cap
Tier 1 meetings
Tier 2 meetings
Monthly Meeting Cap (budget) ↻ resetAuto-calculated from meetings above. Type to override.
Additional Terms
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Additional terms text